Laura Harrier from Oscar Nominated Film BlacKkKlansman & Dumplin’ Actress Danielle Macdonald Partner With Campaign & Showcase Eco-fashion At The 91st Academy Awards
February 6, 2019 (Los Angeles, CA)– Suzy Amis Cameron’s RCGD Global (RCGD) celebrates its 10th anniversary showcasing sustainable fashion. In honor of 10 years rocking sustainable dresses on the red carpet, RCGD is pleased to announce that Laura Harrier, from this year’s six-time Oscar nominated film BlacKkKlansman, and Danielle Macdonald, from the Oscar nominated short film Skin and Netflix’s acclaimed DUMPLIN’, will be representing RCGD at the 91st Academy Awards. They will be wearing ethical gowns designed by global fashion houses.
Each year the RCGD campaign has worked with internationally acclaimed designers to dress stars in sustainable formal wear for the Academy Awards®.
To qualify as a RCGD eco-conscious garment, each piece must either be made from sustainable materials, including organic, recycled or repurposed fibers. Other features include using hand-made detailing or incorporating natural dye processing, with a dedicated focus on minimal negative impact on the environment, and environmentally and socially responsible design.
In honor of the 10th anniversary, this year’s sustainable criteria will be overseen by Good On You, a new partner of RCGD. Good On You is the world’s leading rating system on ethical and sustainable fashion to assist people in making positive shopping choices–all delivered through an accessible app.
“I can’t believe it has been 10 years since RCGD was born,” shares founder Amis Cameron. “It has been an incredible journey and inspiring to see how the campaign has grown every year. I am so proud of helping people become more aware of what sustainable fashion can look like and its impact on the planet. What we wear and the fashion industry has a tremendous impact on the environment—and people’s choices can move the marketplace and the climate change needle. From changing one of your meals a day to a plant-based meal, to wearing vintage or ethically made clothes, we can all make a difference. Thank you to everyone for your continued support and joining the green revolution!”
Suzy Amis Cameron is an actress, environmental advocate, and author of OMD: The Simple, Plant-Based Program to Save Your Health, Save Your Waistline and Save the Planet. She was inspired to create RCGD back in 2009 on her husband, James Cameron’s press tour for “AVATAR”. She wanted to challenge designers to think about fashion in an eco-conscious context. Since RCGD’s inception, a variety of celebrities have represented the initiative at the Oscars, including Emma Roberts (Scream Queens), Sophie Turner (X-Men, Game of Thrones), Naomie Harris (Moonlight), Gina Rodriguez (Annihilation, Jane the Virgin), Priyanka Bose (Lion), Kellan Lutz (Twilight), Lakeith Stanfield (Get Out), Zoey Deutch (The Set Up), Camila Alves, Jake McDorman (American Sniper), Missi Pyle (Gone Girl), and many others. To date, the brands who have partnered and supported RCGD range from TESLA, Vivienne Westwood and Armani, to ESMOD, Reformation, Swarovski, among others.
Proceeds from RCGD go to MUSE School CA, a nonprofit environmental school Amis Cameron founded in Calabasas, Calif. with her sister, Rebecca Amis. This assistance enables students to access a transformative educational experience. MUSE School CA ensures smaller class sizes with personalized instruction and learning practices; all set within an inspiring and beautiful campus. Through these key elements, MUSE School CA paves the way in creating leaders of the future. For more information, go to www.museschool.org.
###
ABOUT RED CARPET GREEN DRESS:
RCGD Global is an internationally recognized organization that combines the worlds of fashion and sustainability. Currently in its tenth year, the campaign was conceived by Suzy Amis Cameron during the press tour for her husband, James Cameron’s film “Avatar”. Her hope is to draw attention to the importance of more sustainable practices in fashion by challenging designers from around the world to think about fashion in an eco-friendly context. The campaign also raises funds for MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister Rebecca Amis, in Calabasas, California.
ABOUT DANIELLE MACDONALD:
Australian actress, Danielle Macdonald, stars as the title character opposite Jennifer Aniston in DUMPLIN,’ currently streaming on Netflix, and can also be seen opposite Sandra Bullock in Netflix’s runaway Sci-Fi hit, BIRD BOX. She was most recently seen at the Sundance premiere of PARADISE HILLS, starring opposite Emma Roberts and Awkwafina and is best known for her breakout role as ‘Patti’ in Fox Searchlight’s PATTI CAKE$, which also premiered at Sundance. The short film she currently stars in, opposite Jonathan Tucker, SKIN, has just been nominated for an Oscar this year and she will next be seen in the feature version of SKIN, which she stars opposite Jamie Bell. In the Fall of this year she will be seen in Netflix’ s UNBELIEVABLE, and she most recently completed work in Australia on, I AM WOMAN, based on the story of 1970’s musician and activist, Helen Reddy.
ABOUT LAURA HARRIER:
A native of Chicago, Laura Harrier began her career at 17 as an international fashion model where she traveled the world and graced the pages of Elle, Glamour, Marie Claire, Vanity Fair, and others. Upon moving to New York to study acting at William Esper Studios, she shortly thereafter landed principal roles in the AMC pilot “Galyntine” and the HBO pilot “Codes of Conduct” directed by Steve McQueen. She made her screen debut in Richard LaGravenese’s film The Last Five Years and last year she starred as “Liz Allan” opposite Tom Holland in Spider-Man: Homecoming. This year, Harrier stars in Spike Lee’s new movie, “BlacKkKlansman,” opposite John David Washington and Corey Hawkins that is currently nominated for six Academy Awards. Currently, Harrier can be seen as the face of Louis Vuitton in their latest campaign and has also joined the Bulgari family as one of the Brand’s Ambassadors for the second consecutive year.
Media Contact:
RCGD Global
Christina Garvin
T: 805.229.1612
E: Christina@sundaripr.com
Laura Harrier
Marla Farrell
E: marlaf@shelterpr.com
Danielle Macdonald
Siri Garber
E: Siri@platformpr.net